Applicable Clients:

  • Oakworth
  • Thompson
  • A4PC
  • BOR
  • SPOC Oil and Gas
  • SPOC GRID
  • Martech Category: User Data
  • Martech Sub-Category: Marketing Analytics
  • Channel: Web

Bit.ly shortens and brands long form links for web content

 

Shortens links for social posts, emails and webpages

Allows tracking of link clicks and channel attribution

Allows for custom branded shortlinks on paid version

Bitly's all-in-one Connections gives clients the ability to use branded links, custom QR codes, and link-in-bio solutions as a trusted platform for engaging their audience and delivering critical notifications, information, and experiences.

It also provides analytics and tracking on users who engage with Bit.ly links or QR codes and from what channels they came from.

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